My Soapbox on Bottled Water
When I was reporting at Business First back in the ’90s, I wrote a column saying that the marketing of bottled water was the biggest scam ever foisted on the American public. My reasoning was that these marketers from big corporations like Coca-Cola and Pepsico had somehow been able to convince regular folks to purchase something in a bottle they could get for free out of the tap. Perrier was really popular. Brilliant!